The Commons: The Mobile Commons Blog

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    Mobile Messaging News Roundup

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    All About Twilio Will Twilio reopen tech IPO window? – Twilio, a big messaging API provider, has revealed its IPO filing, and it could enter the public markets by next month. Notable in the context of a lot of recent tech IPO failure. T-Mobile eases into IoT through Twilio’s new Programmable Wireless service for developers – T-Mobile US will power a…

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    BeneStream Uses Text Messages to Make Health Insurance Enrollment as Simple as Texting with a Friend

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    There are many barriers to public benefits enrollment. Low income workers who qualify for these benefits often don’t have the time to take off work and spend hours navigating the complex system. In some cases, people can save significantly on healthcare costs by enrolling in Medicaid rather than their company plan, but going through the…

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    Mobile Messaging News Roundup

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    This NYC Startup Just Raised to Send You THIS Text Message Everyday – it’s our awesome customer ShineText again, making headlines! Karan Brar Reveals the Text Message He Totally Regrets Sending – Actor Karan Brar talks about his Context Clues campaign (which encourages students to read over the summer with a fun texting mystery game) with our awesome customer DoSomething. How…

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    Mobile Messaging News Roundup

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    This brilliant app will send you a positive text message every morning – A wonderful article about ShineText, a service sending positive affirmations daily via text. Stay inspired! 25 Best Practices to Drive Mobile Engagement in 2016 – Some good strategy tips for messaging engagement! KAYAK now offers flight information through Amazon’s Alexa – KAYAK and Amazon are bringing flight planning to…

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    Mobile Messaging News Roundup

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    Mobile on the Campaign Trail Meet the San Francisco team behind Bernie Sanders’s killer organizing app – An article about Hustle, which helped the Sanders campaign connect with young supporters and recruit volunteers using text messages. Presidential Campaigns & SMS Best Practices – Through a mixture of SMS and broad-based digital strategies, each candidate is relying on mobile to increase…

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    WWF Uses Text Messaging to Help Celebrate the 10 Year Anniversary of Earth Hour

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    Earth Hour – a global movement organized by World Wildlife Fund – encourages people around the world to do something simple: turn off their lights. Every year, towards the end of March, Earth Hour asks people and organizations to join together for one lightless hour as a symbol of their commitment to the environment.  As…

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    New Study Shows that Text Messages Drive Voter Turnout

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    A new study out of Denmark shows that GOTV text messages increase voter turnout. The report analyzed four SMS studies with over 300,000 participants, and discovered that text messages increased turnout by an average of 0.74 percentage points. Additionally, the study found that “messages delivered before Election Day … have a higher effect than those…

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    Mobile Messaging News Roundup

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    Every week, our Lead Mobile Strategist Ti Chesley posts a roundup of the biggest news in mobile messaging.  FCC Asked To Clarify Texting Protection In Open Internet Order – The FCC is facing increased pressure to confirm whether texting is owed protection under the Title II (Net Neutrality) order, according to a filing on Tuesday. Mobile providers (and the CTIA) don’t…

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    Wall Street Journal Considers the Flip to Feature Phones

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    “Last year, 24.2 million so-called feature phones shipped in the U.S., nearly 2 million more than the year before,” writes tech columnist Geoffrey Fowler in the Wall Street Journal. “Roughly one in seven Americans isn’t buying into the new dogma that a smartphone is the answer to everything.” Feature phones – aka flip phones –…

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    3 Consumer Groups Drive Nearly 70,000 Calls and Defeat the DARK Act

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    When a crucial piece of legislation is working its way through Congress, how do you mobilize your supporters and make sure their voices are heard on Capitol Hill? Food & Water Watch, the Organic Consumers Association, and the Environmental Working Group faced this very question. Consumer groups have been fighting for years to make labeling…

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