Today, the Obama campaign announced the huge news that they will be accepting political donations over text message – the first campaign in history to do so. That means anybody can now donate $10 to Obama straight from their mobile phones. This marks what the Chicago Tribune calls “the beginning of what could be a revolution in U.S. campaign finance.”
The Obama campaign’s announcement comes as major carriers are taking the momentous step of allowing text message political donations. The Washington Post reports:Officials said the service will be available almost immediately for Verizon, Sprint, T-Mobile and U.S. Cellular customers, and for AT&T and other carriers “in the near future.” Possibilities include soliciting text donations in broadcast and Internet ads and during major political events, such as the upcoming Democratic Party convention in Charlotte, N.C.
We want to congratulate both the Obama campaign for taking this innovative step into text message fundraising, and the major carriers for enabling it. As text message donations spread to other political campaign, the new functionality will open up the democratic process. Now, anybody with a mobile phone can easily contribute to the candidates they support.
Jim Messina, the Obama campaign manager, said in a statement,“Accepting small donations by text message will help us engage even more grassroots supporters who want to play a role by donating whatever they can afford to the campaign.”
Here’s how to send in your donation.
Text GIVE to 62262
- To donate $10 to the Obama campaign, text GIVE to 62262
- You will then receive a text message response, confirming you wish to make the donation
- Reply YES to confirm, and a $10 donation will be added to your phone bill
- Donations are capped at $10/text and $50/month – though this varies slightly by carrier. There is also a $200/phone cap to donations.
Then text GIVE to 62262 to contribute.