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marriage equality

The Human Rights Campaign Uses Text Messages to Engage Its Members and Drive Mobile Fundraising

The Human Rights Campaign, an advocacy group fighting for LGBT civil rights, has been hailing their banner year of political successes through celebratory updates that inform their member base and raise money to push their causes further. As different states legalize gay marriage – the most recent, Minnesota, puts the number at twelve, plus the [...]
coal miner

How You Can Use Data Mining to Unearth Solid Gold Insights and Reach More People

How do you use your organization’s data to reach more members? Much ink has been spilled about how data mining can transform your organization’s outreach. But it can be confusing, on a practical level, to figure out where to even start to mine. Fortunately, the data wizards at DoSomething.org are here to help. Do Something [...]
by the numbers image

New Study Shows Texting Can Increase Sales Conversions By 328%

A new study shows that text messaging can increase your sales conversions by a staggering 328%. Leads360, a sales software provider, recently aggregated data from almost 3.5 million leads across 400 companies. The resulting study, “Text Messaging for Better Sales Conversion,” makes a clear case for how vital a text messaging campaign can be in [...]
MC Square Logo

Take Advantage of the 5th Text of Mobile Giving

When someone texts in a donation, why let the conversation end there? You can turn a one-time mobile donation into a lifetime of engagement. Mobile donations usually consist of four texts (see below). But did you know there is a lesser-known 5th text you can send? Once the mobile donation is complete, you can send an additional message that directs [...]
newsletter

Mobile Commons Spring 2013 Highlights – Newsletter

It’s been an active couple months for us at Mobile Commons. We launched Mobile Commons Advocacy; we got generous praise from some notable figures; and we worked on a wide variety of exciting mobile campaigns. In this newsletter, we wanted to share some of our biggest news and most innovative partnerships from the first third [...]
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Jim Carrey, Paul McCartney, Elton John, and More Raise Their Voices Against Gun Violence

Last week, a Senate vote halted the Obama administration’s proposed gun control legislation. That hasn’t deterred advocacy group Voices Against Violence, a nonprofit committed to saving lives by keeping guns out of the wrong hands. VAV, and their celebrity supporters, are asking Americans to call those senators who voted against the legislation and demand they [...]
do_something_logo

DoSomething.org Celebrates Their Millionth Mobile Member

They’ve reached their millionth mobile member, so DoSomething.org is doing something awesome to celebrate. Member Rebecca Anolick of New Jersey joined DoSomething at the encouragement of her friend Sami, and got the surprise of her life from the DoSomething team: cake, balloons, friends and family, and… a free trip to Disney World! What a sweet [...]
ri4a logo

RI4A Drives 60,000 Calls to Congress And Brings Immigration Debate to the Senate Floor

Since the start of 2013, Reform Immigration 4 America has driven 60,000 phone calls to Congress in support of immigration reform. Last week, that outpouring of direct advocacy paid off, as the Senate introduced a comprehensive immigration reform bill, moving RI4A one step closer to their legislative goals. There’s been a national debate about immigration reform [...]
US-CDC-Logo

Best Practices for Writing Health Care Related Text Messages

How do you craft health care messages that will inform your audience and change their behaviors? The CDC has written a guide that can help you write better texts. The guide was designed to share the CDC’s insights into how to create effective outreach across social media – Facebook, Twitter, and SMS. It turns out the [...]
MCA-Logo_Blue-Background

What do Rachel Maddow and Piers Morgan Have in Common? They’re Fans of Mobile Commons Advocacy

They come from different countries and work for rival networks, but CNN host Piers Morgan and MSNBC host Rachel Maddow agree on at least one thing: Mobile Commons Advocacy is a revolutionary tool for turning popular opinion into legislative results. Over the past few days, both Morgan and Maddow have praised our advocacy product on [...]
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