The Commons: The Mobile Commons Blog

  • Schedule Your Messages Ahead of Time


    Mobile marketing works best when it’s part of a broader outreach campaign. Your mobile messaging should sync up with your email, print, outdoor, TV ads, radio spots, carrier pigeon letters, smoke signals and everything else to create a cohesive whole that’s more effective than any one outlet could ever hope to be. To make it…

  • Check Out Our Non-Profit Collateral


    Mobile Commons has worked with hundreds of non-profit organizations, ranging from Teach for America to AARP to the Humane Society of the United States. We’ve become experts at helping non-profits build their lists and engage their constituents. Many organizations, however, aren’t exactly sure what it means to create a mobile marketing campaign. For any non-profit…

  • Earth Day Goes Mobile!


    Happy Earth Day! Today we celebrate the 41st Earth Day in the United States. Here’s how some of our clients are celebrating the day – and doing great things for the environment year-round too. The Alliance for Climate Education consistently reaches out to high school students to educate them on environmental issues. Their “Do One…

  • Talent Takes the F Train


    Come visit us at our new offices! This week’s AdWeek has an article that documents the rise of creative digital agencies in Brooklyn, specifically in the DUMBO and Williamsburg neighborhoods. The article, entitled Talent Takes the F Train, contains what AdWeek calls a map of the “unfolding creative revolution.” Apparently, there is “a reconfiguration of…

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    IAVA Wants You to Text VETS to 69866


    Are you a veteran of the wars in Iraq and Afghanistan? IAVA (the Iraq and Afghanistan Veterans of America) has created a social network dedicated exclusively to helping veterans connect and easing the transition back into civilian life. Text VETS to 69866 for more information, or watch this video to learn more about IAVA.

  • APPLY Now to the NYC Department of Education


    New York City Parents: the NYC Department of Education wants you!  They’re asking parents to apply for an open seat on a city-wide or community education council. Get involved in the school system on behalf of your child, and learn more about the schools in your district. Text APPLY to 877877 to get more information.*…

  • Making it easy to stand up for women’s health


    Last Thursday, thousands of people gathered in Washington, DC to to stand up for women’s health on the doorstep of Congress. Led by Planned Parenthood and NARAL Pro-choice America, the day was a rallying cry for those fighting to maintain funding for women’s health services. While 4,000 people were physically on the National Mall, thousands…

  • Opening day: Mobile donations on the baseball diamond


    Across the country this week, baseball fans poured into stadiums to celebrate the opening day of baseball season. In Washington, DC and New York, Nationals and Yankees fans weren’t only eating peanuts and singing during the 7th inning stretch, they were helping Japan. Major League Baseball and the MLB Player’s Association are donating $500,000 to Japan’s…

  • Use “Welcome Series” Messaging to Bring New Subscribers Into the Digital Fold


    When new subscribers join your mobile list, they immediately receive an automated response thanking them for joining. But you don’t have to let the handholding of your recent recruits stop there: Mobile Commons lets you target just your newest members with “welcome series” messaging. Send automated messages to your subscribers based around the date they…

  • Mobile is taking over the world: Are you ready?


    Today Net Wits Think Tank confirmed what we’ve all be thinking: mobile is taking over the world. This phenomenon is not just occurring in the US – According to a report by International Telecommunications Union (ITU) mobile subscription growth was strong in developing countries (which have 3.8 billion subscriptions), from 53 per cent of total mobile subscriptions at…

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