A recent article in Forbes.com highlights how Mobile Commons helped generate 400,000 calls to Congress as part of the Stop SOPA campaign. The Forbes piece explains how the initial outreach from Tumblr turned into an enormous swell of activism:
“Those who clicked [on the Tumblr link] could enter their phone number to get a recorded call from Tumblr CEO David Karp about the bill, and then be connected with their congressperson to voice their opposition. On the first day, this generated 87,000 calls. When other organizations joined in – expressing a desire to “melt Congress’s phone system” — the number of calls pouring into congressional offices reached 400,000. Mobile Commons is the company that made those hundreds of thousands easy-to-place calls possible.”In addition to providing background about this campaign and about Mobile Commons in general, the article quotes our CEO Jed Alpert as he highlights the thing we’re proudest of in this campaign – giving political power to groups that might not have it otherwise:
“It’s such an interesting juxtaposition of old media and new media and how they go about lobbying,” says Alpert. “MPAA has this traditional, old-school Washington presence, while Tumblr has no lobbying presence but a massive reach. They may not be Washington insiders, but they get their voice heard.”
Read the full article here – and read more about the Stop SOPA campaign here.