Stephen Fishbach

Stephen Fishbach writes marketing, communications, and press materials for Mobile Commons, including the Mobile Commons blog. Before joining Mobile Commons, Stephen worked as Director of Strategy at Massify.com, developing media campaigns for Lions Gate Films, After Dark Films, Epic Records, and more. Prior to Massify, Stephen was Senior Strategist at Big Spaceship, overseeing their work on mobile communications and contextual advertising. Stephen’s clients included Ford Motors, The Weinstein Company, and Sony Pictures. Stephen also helped launch mtvU, MTV’s college television channel. Stephen’s Full Bio »

Stephen's Posts:

TechCocktail Features the Mobile Marketing Revolution

TechCocktail, a website dedicated to emerging technology and innovation, just had a great book preview of Jed Alpert’s new book, The Mobile Marketing Revolution: How Your Brand Can have a One to One Conversation with Everyone. The post, titled “Social Media Isn’t Enough,” excerpts a chapter of the book that discusses how aggressive social media [...]

How To: Setup a Phone Opt-In Path

In this How To video, we walk you through how to setup a phone opt-in path from the Mobile Commons system.

Jed Alpert on the Mobile Beyond Podcast

Our CEO, Jed Alpert, went on the Mobile Beyond podcast to talk about his new book, The Mobile Marketing Revolution, and how companies can best take advantage of the fast-changing opportunities offered by mobile communications. The far ranging conversation talks about when a mobile app works and when it doesn’t, the mobile web, and why every [...]

NYC Department of Health Doubles Smokers’ Quit Rates Through SMS

When the New York City Department of Health and Mental Hygiene piloted a smoking cessation text messaging campaign, they got remarkable results. Not only did the text campaign double quite rates in heavy smokers, it also greatly decreased the likelihood of smoking again for certain groups. Here’s how it worked. The NYC Department of Health [...]

How To: Schedule a Broadcast

In this How To video, we walk you through how to schedule a new broadcast to your mobile list from the Mobile Commons system.

DoSomething.org’s Bully Project Launches a Survey Via Text and Email

The riveting new documentary Bully is not just taking on bullying in the theaters. It’s also using a powerful web and mobile campaign to mobilize kids and adults across the country to take action on this heartbreaking issue. Joining forces with the film are DoSomething.org’s Bully Project, Spark Notes, and teen spokesperson Victoria Justice. Central [...]

“Justice for Trayvon” Mobilizes Support with Text Campaign

In the wake of the tragic and racially fraught shooting of 17-year-old Trayvon Marton, the Justice for Trayvon movement has gained a huge crowd of vocal supporters. Now, backing the movement has become as easy and immediate as sending a text. By texting TRAYVON to 30644, supporters enter a quick text conversation that allows them [...]

Create Real-Time Text Chat Through Our LivePerson SMS Integration

A mobile messaging campaign is conversational by its very nature. You text out information to a wide number of people; they respond; then you send them further information based on their responses. For most organizations, those conversations are largely automated. In some cases, an organization might want to have its staff members send direct messages [...]

How To: Add a New User

In this How To video, we walk you through how to add a new account user in the Mobile Commons system.

The Obama Campaign Deploys “New Cellular Weapon” – Instant Donations

The Obama campaign has just debuted what Time is calling “a new cellular weapon” – “one-click” campaign donations over mobile phones. Obama 4 America has always been one of our most innovative customers; their mobile outreach is unparalleled when it comes to engaging their base, reaching out to undecided voters, and raising money. Now, with [...]

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